PFTV-006 – Ed Bennett ( at SXSW 2011


Fabio Gratton interviews Ed Bennett (@EdBennett) @ SXSW 2011.

If the video doesn’t work, please use the following link:


  • What are the reasons you are keeping track and providing a list of hospitals and social media (see: list here)?
  • Do you find it’s important for hopitals to have a comprehensive social media strategy?
  • From tracking all these hospitals using social media, are you seeing any general trends of how they are using it?
  • Any words of advice for hospitals thinking about jumping into social media (besides looking at the list)?

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